Steven J. Smith

Senior Graphic Design Specialist

End-to-End Event Branding & Experience Design

  • Scope: Create the complete brand experience for Orthomerica’s 3-day educational summit for 200+ international clinicians.

  • Deliverables: 80-page program booklet, on-stage environmental graphics, and all supporting event collateral.

Full-Suite Marketing & Collateral Design

  • Scope: Develop a cohesive collateral system for 20+ medical device launches to communicate clinical value and drive market adoption.

  • Deliverables: Marketing collateral (trade journal ads, sales sheets, brochures) and technical-clinical materials (FDA-required IFUs, interactive PDF order forms).

Modernizing the Corporate & Patient Web Presence​

  • Scope: Direct the end-to-end rebuild and management of the company’s web ecosystem to restore brand authority and improve mobile UX.

  • Deliverables: Custom WordPress & Elementor architecture, product photography, full hosting administration (Cloudways), and a robust foundation that facilitated a seamless handover to external teams.

Clinical Publications​ and White Papers

  • Scope: Transform dense research and clinical data into accessible, authoritative resources that support practitioner education.

  • Deliverables: Long-form publication layouts, custom data visualization (charts & graphs), and optimized PDFs for digital distribution.